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IMAGINE A WORLD WITHOUT POTATOES
Can you imagine a world without potatoes?
At INTERPOM PRIMEURS the CIP (International Potato Center) will launch the international ‘Can you imagine a world without potatoes’ campaign which aims to increase international awareness of the importance of potatoes for people everywhere.
‘Can you imagine a world without potatoes?’!
This question will prompt millions of consumers all over the world to think about potatoes both as a source of nutrients and eating pleasure. They will realize the amazing biodiversity of potatoes, and the positive role they can play in tackling future challenges such as climate change, food safety and development.